Welcome

I’m Julie Christine — a creative producer and digital storyteller with experience across broadcast, branding, and editorial content. I’ve produced for names like Netflix, Amazon Prime Video, and ESPN, while also building my own digital brand, Modern It Girl, which reaches over 2.5M monthly viewers on Pinterest.

From Emmy-recognized campaigns to trend-driven edits, I bring creative vision, strategic thinking, and end-to-end production skills to every project.

Founder & Creator

Modern It Girl is a multi‑platform digital brand I built from the ground up — combining style and storytelling. As the founder, I oversee every aspect of its creative and operational direction, including video production, integrated advertising, content creation, social media management and more.

Viral Campaigns

"Thursday Night Football"
A bold, cinematic campaign for NFL’s Thursday Night Football, launched during the Super Bowl and nominated for an Emmy. Blending NFL intensity with pop culture magnetism, this piece marked a new era of sports storytelling.

Extraordinary Partnerships

A dynamic sales partnership with Netflix, producing Staying In with Kevin McCarthy — an intimate, insightful series of interviews featuring one of Hollywood’s biggest director, Steven Spielberg. From living room chats to behind‑the‑scenes revelations, this sales partnership brought blockbuster moments straight to the viewer’s couch.